Nike's Tribute to Kobe Bryant

This week there was a highly emotional public tribute to the late Kobe Bryant. It was a star-studded affair but also real and emotional. The love was ever-present.

Even long term partner Nike showed up, with this tribute to the late great:

Aside from the appropriate tribute, I was stuck by the restraint shown by Nike. No splash. No hype. No salesmenship. Just a simple tribute to someone who so highly impacted the world. Including the Nike world.

Well done and so appropriate. What’s your experience? JIM