KFC is Finger Lickin' Good

“Finger Lickin’ Good” is perhaps one of the world’s most famous marketing taglines. KFC. Sort of like “The Ultimate Driving Machine.” BMW.

KFC walked away from the catchphrase just a bit ago, after some fifty years of having it in the spotlight. At the time, the brand said that it was too “food centric.” Not sure what that means TTYTT.

But the slogan we all grew up with is back, at least in this one video from the UK which very dramatically and memorably brings it to life, perhaps better than ever before. I just love this!

I mean really?!? KFC owns this! So own it. They appear to be trying to do just that.

What’s your experience? JIM