Tesco “That’s What Makes It Christmas” Holiday Advert

Source: YouTube

I’m on a run now, featuring the holiday adverts of the season and the U.K. market is famous for them. Particularly the retailers. So today I’m going to feature this year’s little gift from Tesco, another food retailer in the U.K..

This year Tesco reminds us that Christmas isn’t perfect. Families aren’t perfect. Get togethers aren’t perfect. And certainly meal prep and the final table presentation isn’t perfect. But that somehow is what makes it all so special.

This is somewhat of a departure from last year’s film, where Tesco explored the magic of the Christmas spirit and how the memories and traditions of Christmas live on and on, generation after generation.

Tesco’s 2023 holiday advert was of a similar magical theme as well …

So this year’s more “messy” Christmas is a departure for the brand, perhaps more reflective of the more pragmatic and realistic mood and mode we are all in at the moment. But maybe there’s some magic to that too, because when we do all get together and celebrate in spite of it all, it’s a respite from it all?!?

Despite the mood and the mode. It’s the holidays after all!

Happy Holidays … I’ll continue to celebrate with more holiday adverts all season long!

What’s your experience? JIM