Sabrina Carpenter x Prada Beauty #MusicMonday

Can you count the Easter Eggs …

It would be fair to say that singer Sabrina Carpenter and luxury brand Prada are no strangers … her music videos are a full of Easter Eggs of Prada Beauty products. Not only is Sabrina styled with the line, but the scenes are lined with the products as well.

Their collaboration started about a year ago with the music video “Please Please Please …”

There you have it, Prada Beauty right in the opening scene!

Then along came “Taste” (note the warning) … and note the opening scene once again …

Now just this month, we have Sabrina’s latest video which teases out new Prada Beauty products once again, all detailed in this “WWD” article, if you are interested in the beauty details/shades/etc. Here is Sabrina’s “Manchild …”

Note that the Prada Beauty products are developed in partnership with L’Oreal which makes a ton of sense from a practicality perspective. True makeup craftsmanship behind the luxury branding along with a current cultural touchstone promoting it all in the moment. Makes for good luxury marketing I’d say, and the way that the brands weave it together for the fans makes it all the more interesting. Like a treasure hunt. Subtlety is an artform in luxury marketing, and this is artistry at its finest. Maybe a few links to purchase?

Well done. What’s your experience? JIM