The Charmin "Forever Roll"


Charmin, as in the toilet paper brand, may have just solved an age-old problem: constantly changing the roll of toilet paper in the bathroom.

With the new “Forever Roll,” the average two-person household only has to change the roll about once per month. Which isn’t “forever,” per se, but at least it’s not once a week or even more. It comes with a subscription service as well, and either a wall-mounted or free-standing carrier. And while it’s a huge roll, it’s also a bit narrower to fit into modern-day bathrooms.

The brand has thought of everything. Now the only question is whether to hang the roll so that it rolls from the top or the bottom! The obvious age-old question. If the picture answers the question, then we have answered everything.

What’s your experience? JIM

Jim JosephCharminComment