Budweiser - For The Fathers Who Stepped Up


This new video from Budweiser should become required viewing. It’s about dads on Father’s Day, but not just about biological dads but about father figures. Specifically step dads. “For The Fathers Who Stepped Up.”

I’m proud to say that there are many fathers in my family who have stepped up and I personally really appreciate the acknowledgement from this brand.

Parenting is a magical responsibility, and it’s absolutely not just the biological parents who do it all. I’m hoping that lots of kids watched this with their dads for the holiday.

What’s your experience? JIM