Dunkin' Nail Polish

First there was lip balm …


Seems like there’s a new beauty brand in town, and an unexpected one at that! Dunkin’.

Dunkin’ beauty is a thing, I do believe. Well at least a start at beauty.

First there was a lip balm, and now there’s nail polish. I suppose that the lip baum was all about flavor and taste, and I would think that the nail polish is all about color.

Dunkin’ colors. As in the colors of the frosting and sprinkles on the donuts.


Great way to engage big fans of the brand. And a great way to insert the brand, and a key brand feature, into pop culture! Those colors are pretty and pretty identifiable.

What’s your experience? JIM