Continual innovation is the gateway to long term business success and market leadership. When you can invent a category and then continually evolve it, then chances are you’ll be continually bringing value to both your customers and your stakeholders.

But you’ve got to think ahead...think ahead of what’s beyond possible in this very moment.

Where are you going to take your business and brand next?

Which is exactly what Uber is attempting to do with one of its recently announced aspirational innovations...UberAir. Think of it as an Uber ride in the sky, which is exactly what it is.

Sorta Jetson-like, and “closer than you think.”

But who better to bring it than Uber?

Also love the modern depiction of family...mom and dad. Thank you for that too.

What’s your experience? JIM