Luvs Loves Gay Dads
I wrote a piece for HuffPost about finding the "insight" and I used Luvs as the ultimate example. They've done a great job, for years, of understanding the difference between first-time and second-time parents.
The latest installment of their long-runing campaign features two gay dads...something that gives me great pride.
You can read my HuffPost article by clicking here. Or you can go straight to the new Luvs spot below.
What's not to love? What's your experience? JIM